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Ways to legally protect your website


admin - March 2, 2019 - 0 comments

What are the 3 ways to legally protect your website, blog and online business? These are also the 3 most common mistakes I see new bloggers and online entrepreneurs making because they are SO BUSY working on all the other million things such as setting up their website, building niche authority, setting up email marketing, increasing social media following, creating products, writing blog posts, etc.

YOU MUST HAVE 3 LEGAL PAGES ON YOUR WEBSITE

What are legal pages? Legal pages include a Privacy Policy, Disclaimer (which also includes your affiliate disclosures) and Terms and Conditions on your website. These are 3 legal pages you must have on your website BEFORE you launch to comply with the law and to protect yourself from lawsuits.

I see so many entrepreneurs lost when it comes to writing the legal pages for their blog/website! This is what fellow bloggers tell me:

 

  • “I started writing my legal pages but it’s very confusing”
  • “These darn legal pages are so daunting to me,”
  • “How do I begin writing these legal pages and make sure I am using the correct wording,”
  • “I know I can’t copy other people’s legal pages but I have absolutely no idea where to begin”.

 

First, you absolutely cannot and should NOT copy someone else’s legal pages. That’s copyright infringement. If you can’t afford to hire a lawyer, you should invest in lawyer drafted legal templates that are well-written to protect you legally.

Second, unless you are a LAWYER, you can’t be absolutely certain in your ability to write the most comprehensive legal pages yourself covering all your legal bases and ensuring your compliance with the law.

Otherwise we wouldn’t need lawyers because everyone could just write their own legal stuff, right? Always remember, what you don’t know can really hurt you in the long run.

MUST HAVE A PRIVACY POLICY ON YOUR WEBSITE

A Privacy Policy is a legal statement that informs the person using your website how you collect and use their personal information. You are required to disclose this information by law.

A Privacy Policy is mandatory because you are gaining access to someone’s personal information that identifies them, and they have the right to know how you are collecting and using this information. This applies to collecting emails through your email marketing service such as MailChimp, ConvertKit, Kartra, etc.

Every online business, blog and website MUST have a privacy policy to protect themselves from legal liability and several state and federal laws require it.

So make sure you have a Privacy Policy on your website! It is NOT optional.

I’m surprised to see some bloggers blogging for months without posting one on their website but it only takes one mishap to get you in legal trouble. More and more internet companies are being sued for violations of people’s privacy such as Facebook, Yahoo, Snapchat, Target, and others.

Your Privacy Policy also needs to inform the users and visitors of your website what information you collect automatically such as the cookies and Google Analytics you use on your website to track visitors and analyze your website stats. You also need to ensure your compliance with the CAN-SPAM Act.

Additionally, under the General Data Protection Regulation (GDPR), you are required to inform visitors from the European Union about certain rights they are entitled to such as their right to request access or deletion of their personal data kept by you.

MUST HAVE A DISCLAIMER ON YOUR WEBSITE

A disclaimer on your website is a statement that serves to limit your legal liability for the content you publish. It informs the visitors and users of your website that all information on your website is for informational and educational purposes only and does not constitute advice of any kind (e.g. legal advice, tax advice, financial advice, real estate advice, health advice and so forth).

A disclaimer is often forgotten by bloggers, coaches, marketers and online entrepreneurs resulting in legal liability when someone relies on the information you provide and expects the same results for instance.

You need it on your website to inform your readers that there are limitations on what they can or cannot do with the information, products and services you provide.

MUST HAVE A TERMS AND CONDITIONS

Terms and Conditions (also known as Terms of Use or Terms of Service) are your website rules – what you permit and do not permit on your website. They encompass your Privacy Policy and Disclaimer and serve as an agreement between you and anyone that visits, uses or purchases from your website.

Your Terms and Conditions are extremely important for various reasons such as:

 

  • explaining your intellectual property rights to protect your content from copyright infringement and other legal issues
  • your right to terminate anyone’s use of your website at your sole discretion
  • your refund/exchange policies for the things you offer
  • dispute resolution- where and how you will handle legal disputes if one arises, and much more!

 

By having a comprehensive Terms and Conditions on your website, you limit your risk of legal liability for errors, omissions and inaccuracies found in your content and also protect yourself legally from other issues related to the use of your website.

It’s best to get these legal policies out of the way as soon as possible, so you can focus completely on your business and making money (which is a lot more fun anyway!).

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